Light Bulb Baking: A History of the Easy-Bake® Oven

by Todd Coopee

icon-pages Pages: 178
icon-ruler Size: 8.5 x 8.5
icon-isbn ISBN: 978-0991748419 (paperback)
icon-isbn ISBN: 978-0991748402 (hardcover)

Light Bulb Baking: A History of the Easy-Bake Oven is the first definitive retrospective of the Easy-Bake Oven. The award-winning book celebrates the toy’s journey from children’s toy to pop culture icon and inductee to The National Toy Hall of Fame.

In the book, Todd Coopee explores the innovation, history, economics, commerce, advertising, and marketing behind the toy’s 50 year history. It’s a must-read for vintage toy collectors, nostalgia buffs, foodies, and anyone who has ever peered through the oven’s watch-it-bake window, eagerly anticipating the moment they will be able to serve and enjoy their very own culinary concoction.

Light Bulb Baking garnered Todd Coopee three awards in 2014, including a Silver Best New Voice (non-fiction) Independent Book Publishers Association (IBPA) Benjamin Franklin Award and Bronze Best Regional Non-Fiction (Canada-East) Independent Publisher Book (IPPY) Award.


About Todd Coopee

Todd Coopee

Todd Coopee is an award-winning author, toy historian, and entrepreneur. He is founder and editor-in-chief of, an online publication that covers toys and games past and present.

His research and writing centers on “toy nostalgia”–the objects that inspired curiosity, thought, and experimentation during the formative years of popular culture in North America, through to the present day.

Todd can be reached via email at